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Good UX gives companies a competitive edge - this is considered a proven fact. Still, not enough SMEs and startups make use of the manifold possibilities of usability and user experience. Thus, UX is in the spotlight of our web seminar series. By presenting best practices and success stories, we will give companies an idea on how UX can be an added value in their business.
Each web seminar will feature both an UX expert and an expert from an organisation which already has implemented UX successfully.

The first web seminar in the UIG series “AusgeFUXte Erfolgsgeschichten“ will highlight the topic „Design Maturity & Governance”. With Emanuela Damiani, UX designer at Mozilla and Xaver Bodendörfer, Business Unit Manager at eresult the topic will be presented from two complementary perspectives.

Understanding the design maturity of any organization can help design and product leaders to deliver high-quality experiences at a more effective level. Having a reliable and understandable governance process is essential for a healthy design organisation to foster design maturity.

In her talk Emanuela Damiani, staff product designer at Firefox, Mozilla, will share her direct, first-hand knowledge to avoid some common pitfalls.

Xaver Bodendörfer will address the question how design / UX maturity can be increased. This question is asked in many discussions with eresult’s clients. Xaver will share some insights on how they help their clients do this. Real success and failure stories from their consultancy projects illustrate the practical and business relevance.

 

This web seminar will be held in English via MS Teams. After the presentations we will provide networking possibilities on wonder.me.

Price: 10 Euro. 

Ticket / Registration via XING.

 

Speaker:

Emanuela Damiani

Emanuela Damiani is a UX designer at Mozilla, currently building a design system for Firefox. She has the chance to work on the full spectrum of the development of a feature. From research to ideation, from prototyping to testing for the global audience, working side-by-side with product and data science.

Together with 4 other women, she is part of the organising team of the Berlin Chapter of Ladies ‘That UX’. They aim to provide an inspiring and supportive environment in their regular events for creating strong networks, discover new skills and learn from each other and from experts.

 

Xaver Bodendörfer

Xaver Bodendörfer is Business Unit Manager of the Munich office of eresult and supports clients in the development of top user experiences in southern Germany, Austria and Switzerland.

Before joining eresult, he worked as an UX specialist (cyberSolutions GmbH) and increased the conversion of web shops immensely through consistent user-centred design. He also works on UX experience in the medical technology sector (Siemens Healthineers AG) and in the automotive sector (Carmeq GmbH).

 

Moderator:

Prof. Dr. Alexander Mädche

Prof. Dr. Alexander Mädche is a full professor at Karlsruhe Institute of Technology (KIT), Germany. He heads the research group “Information Systems & Service Design” (ISSD) at the Institute of Information Systems and Marketing (IISM).

Alexander Mädche received a Diplom degree in industrial engineering & management (computer science / operations research) in 1999 and a Dr. rer. pol.  in 2001 from the University of Karlsruhe (TH). He worked as research group lead at the Research Center Computer Science (FZI) in Karlsruhe since 2003. Between 2003-2009 he has worked Bosch and SAP in managerial positions in the fields of corporate IT management (business intelligence competence center) and enterprise software product development. Alexander Mädche became full professor and Chair of Information Systems at the University of Mannheim in   2009. In 2015 he accepted the call to KIT.


01.03.21

Kontakt


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